WHAT MATTERS MORE CSR CONSIDERATIONS OR QUALITY AND PRICE TAG

What matters more CSR considerations or quality and price tag

What matters more CSR considerations or quality and price tag

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Consumers have boycotted big brands when incidents of human rights issues inside their operations surfaced.



Evidence is clear: neglecting human rightsconcerns can have significant costs for companies and economies. Governments and companies that have successfully aligned with ethical practices prevent reputation damage. Applying strict ethical supply chain practices,promoting fair labour conditions, and aligning laws and regulations with international business standards on human rights will safeguard the trustworthiness of countries and affiliated businesses. Furthermore, present reforms, for instance in Oman Human rights and Ras Al Khaimah human rights exemplify the international focus on ESG considerations, be it in governance or business.

Investors and shareholders are far more concerned with the impact of non-favourable publicity on market sentiment than any other facets nowadays because they recognise its direct effect to overall company success. Even though relationship between corporate social responsibility campaigns and policies on consumer behaviour shows a weak relationship, the information does in fact show that multinational corporations and governments have faced some financialdamages and backlash from customers and investors because of human rights concerns. Just how customers view ESG initiatives is generally being a bonus rather instead of a deciding factor. This distinction in priorities is evident in consumer behaviour studies where in actuality the effect of ESG initiatives on buying choices remains reasonably low in comparison to price, level of quality and convenience. On the other hand, non-favourable press, or specially social media whenever it highlights corporate wrongdoing or human rights related dilemmas has a strong impact on consumers behaviours. Customers are more inclined to react to a company's actions that clashes with their personal values or social objectives because such stories trigger an emotional reaction. Hence, we notice governments and companies, such as into the Bahrain Human rights reforms, are proactively taking procedures to weather the storms before having to deal with reputational problems.

Market sentiment is about the general attitude of investor and investors towards particular securities or areas. In the past decade this has become increasingly also affected by the court of public opinion. Consumers are more aware of ofcorporate conduct than in the past, and social media platforms enable allegations to spread far and beyond in no time whether they are factual, deceptive or even slanderous. Therefore, aware consumers, viral social media campaigns, and public perception can lead to reduced sales, decreasing stock prices, and inflict harm to a company's brand name equity. On the other hand, years ago, market sentiment dependent on economic indicators, such as sales numbers, profits, and economic variables in other words, fiscal and monetary policies. Nevertheless, the expansion of social media platforms and the democratisation of data have actually indeed widened the range of what market sentiment requires. Needless to say, customers, unlike any time before, are wielding a lot of capacity to influence stock rates and impact a company's economic performance through social media organisations and boycott campaigns based on their understanding of the company's activities or standards.

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